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Saturday, December 24, 2005

Diversity Inc.

Who We AreDiversityInc Media, LLC publishes DiversityInc, the magazine and includes the leading diversity career center for professionals and a benchmarking practice.

Content is the core of our business. DiversityInc's editorial mission is to provide education and clarity on the business benefits of diversity. Our original content is written by our team of nine full-time, experienced journalists, located in our home office in New Brunswick, N.J. and our bureaus in Washington, D.C. and Los Angeles. It is exclusive to DiversityInc and is not syndicated. launched in 1998. We publish original content to our Web site every business day. As of June 2005, we have more than 350,000 registered users and send a free e-mail newsletter to more than 170,000 people, six days per week to registrants who have opted into our service. We serve over 1.3 million individual sessions per month. Most of our news content plus our Career Center and the Diversity Resource Guide are available for free.

DiversityInc magazine
Launched in November 2002, DiversityInc magazine is published nine times a year and has a circulation rate base of 150,000 and is ABC audited. We will add a tenth issue for 2006.
Subscribers to DiversityInc receive the magazine and have full access to the Web site. We also publish a digital edition of the magazine.

Philanthropy and AlliancesDiversityInc contributes generously and has alliances with several diversity-related charities and non-profit organizations, including INROADS, NAMIC (National Association of Minorities in Cable), WBENC (Women's Business Enterprise National Council), New Jersey City University (an HSI), HACE, LISTA, The Jackie Robinson Foundation, Rainbow/PUSH, The Thurgood Marshall Scholarship Fund, Asian Women in Business, HBCU Connect, Bennett College for Women and The National Association of Asian American Professionals. Over the past 12 months, DiversityInc has donated more than $1,000,000 in funds, advertising and services. In addition, over the past four years, DiversityInc has sponsored 15 semesters of college tuition for deserving interns.

Career CenterDiversityInc's Career Center is the most active career center for diverse professionals. Traffic to the career center is dependent on our on-line publication as well as our external on-line advertising. Both active and passive job seekers are frequent visitors to the Career Center. More than 90% of the resumes in our database list an undergraduate degree, more than 40% have a post-graduate degree. Our Career Center is also the exclusive diversity solution for The New York Times, Minneapolis Star Tribune, Tampa Tribune and The Richmond Times Dispatch. These leading employment advertising vehicles up sell their customers to DiversityInc's Career Center to provide them the best possible diversity results.

DiversityInc Media, LLC is privately owned. It was founded by Foulis Peacock and Luke Visconti. We are a "bootstrapped" company, with no outside investors, no corporate debt and four years of audited books. Peacock and Visconti have been business partners for 12 years; DiversityInc is their sole business.


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